Tips for the brand journalist
Curations and essays about content marketing and copywriting
15 February 2013
Infodeck: How to turn bad writing into easy-to-read copy
Copy Makeover No. 1 (SuperTel Hospitality)
from
Rusty Cawley
This is the first is a series of infodecks where we will look at how to apply the techniques of readability to turn poorly written copy into easy-to-read prose. Today, I pick on a news release from SuperTel Hospitality.
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