How to make your writing easy to read

How to write for easier reading from Rusty Cawley

OK, so not everyone can write as well as Hemingway. But if you can converse in English, you can learn to write to the level of an above-average U.S. newspaper reporter. It’s a matter of discipline. If you follow a handful of principles set down by readability expert Robert Gunning in the 1950s, you can master the craft of writing clearly.