At last! A Yahoo CEO who opens a Flickr account

Yahoo! bought Flickr in 2005, but has never embraced the site nor realized its full potential. In this post, photo blogger and Flickr champion Thomas Hawk welcomes Yahoo's new CEO to the fold:

Pretty much ever since the day Marissa Mayer joined Yahoo as CEO I’ve been doing a search for her name as a member of Flickr. I’ve been heavily invested both in terms of personal energy and emotion in Flickr as a place to showcase my photography on the web and have been critical over the years of how Yahoo executive leadership has handled the site.

More recently I watched as Mayer posted her personal photography on Instagram as Yahoo’s new CEO and felt that as the new leader of Flickr that she should post her work to Flickr instead. It’s not that you shouldn’t be trying outside products as a CEO, but it’s also important for perception that you support your own products as well — dogfooding and all that. Mayer’s new Flickr account sends a powerful and positive message both to Flickr’s staff as well as to Flickr’s users.

Flickr is a powerful tool for the mobile publicist -- if it can just survive Yahoo's inexplicable apathy.