17 August 2012

How to build a perfect Facebook post

Katy Ryan Schamberger at Ragan's writes:
If you manage a Facebook page (or several), experimentation is fun—but you need a more consistent content strategy. The perfect Facebook post includes a number of elements, including:
  • A call to action that points to another Facebook element, a website, or a blog.
  • Targeting to a specific country, language, or other parameters.
  • An image.
  • Mobile-friendly language and visuals (photos or video).
Be sure to check out her cheat sheet: The perfect Facebook post: A blueprint.

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