20 February 2013

12 easy ways to create content for SlideShare

So why aren't more companies using SlideShare? It's easy. It's free. It's popular.

Roger C. Parker at the Content Marketing Institute has a theory:
In a way, content itself is the biggest obstacle keeping marketers from taking better advantage of SlideShare — that is, the obstacle of coming up with content ideas for SlideShare presentations. 
After all, once you decide on a concept and structure for a presentation, finishing the presentation usually moves forward quite nicely. The hard part is coming up with the initial idea. 
To help you get over that hurdle, here are 12 easy-to-create SlideShare ideas — enough for a year’s worth of monthly presentations. These ideas are followed by tips for putting them to work, and for leveraging your completed SlideShare presentations.

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